Join Daniel Tolson in a dynamic conversation with marketing expert Laura Craig as they delve into the intricacies of building a successful brand and marketing strategy. From leveraging minimal resources to maximizing marketing budgets, discover practical tips and insights to elevate your business's visibility. Laura's wealth of experience, spanning 18+ years, brings a unique blend of big brand strategy and efficient execution to the table. Uncover the secrets to authentic storytelling, effective social media presence, and tailored marketing tactics at every stage of business evolution.
✨Topics Discussed:
Starting Small, Dreaming Big: How to initiate marketing efforts with minimal resources, utilizing smartphones and free social media accounts.
Budget Mastery for Startups: Uncover strategies to get the most out of your marketing budget, exploring contra deals and smart allocation.
Tactical Evolution: From concept validation to growth phases, learn the most effective marketing tactics tailored for each stage of business evolution.
📌 Guest Speaker:
Founder of VIVO Marketing, The Creator Circle, and Integrated Vitality Retreats, Laura Craig is a seasoned marketer, trainer, and coach with over 18 years of experience in corporate and startup environments. Passionate about injecting innovative strategies into businesses, Laura combines big brand expertise with efficient execution. Her competitive edge lies in maximizing budgets while leaving a lasting impact on the companies she works with. Laura's diverse background in psychology and extensive training in methodologies make her a dynamic force in the world of marketing. Join her as she shares valuable insights on building successful marketing plans and accelerating business growth.
🔗 Links:
vivomarketing.com.au
linkedin.com/in/lauracraig84/
Click to learn more: danieltolson.com
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- Strategic Marketing Insights with Laura Craig and Daniel Tolson ( Download)
- Strategic Marketing Insights with Laura Craig and Daniel Tolson ( Download)
- Michael Bérubé lecture at Ball State University, 1998 ( Download)
