Inbound marketing is the art and science of turning strangers into customers by creating and distributing content online. In this video, we're going to give you three quick tips to make your next inbound marketing campaign a success.
Tip 1: Define your target audience
Tip 2: Have a clear content creation and distribution plan
Tip 3: Don't focus solely on sales-ready leads, build and nurture relationships across the entire buyer's journey.
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